Laura Freire

Sr. Growth Marketing Manager at PagerDuty

Laura Freire is an experienced marketing professional currently serving as the Sr. Growth Marketing Manager at PagerDuty since December 2022, where strategic data-driven growth initiatives have been developed to enhance user acquisition and retention. With a strong foundation in digital marketing as a consultant since March 2019, Laura has conducted workshops, executed SEO audits, defined keyword strategies, and optimized user experiences. Previous roles include Digital Marketing Manager at Apiax, where comprehensive digital marketing strategies were created, and Digital Marketing Specialist at Imaginary Cloud, focused on B2B digital communications. Laura also has experience in customer success and luxury travel consulting, complemented by a Master's degree in Management and Business Consulting from ISEG.

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PagerDuty

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PagerDuty, Inc. (NYSE:PD) is a leader in digital operations management. In an always-on world, organizations of all sizes trust PagerDuty to help them deliver a perfect digital experience to their customers, every time. Teams use PagerDuty to identify issues and opportunities in real time and bring together the right people to fix problems faster and prevent them in the future. Notable customers include GE, Vodafone, Box and American Eagle Outfitters.