PAYBACK
Kathrin Karcher has worked as a Media Planner & Consultant at Serviceplan Gruppe from April 2010 to September 2014. Currently, Kathrin holds the position of Senior Key Account Manager Retail at PAYBACK, starting from October 2014. Throughout their career, Kathrin has also held roles as Senior Key Account Manager and Key Account Manager.
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PAYBACK
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.