PAYBACK
Michael Nachtigäller has a work experience spanning multiple companies and roles. Michael started in 1997 at Bertelsmann, where they worked in Database Marketing until 2000. Michael then joined Loyalty Partner in 2000 as the Manager of Database Marketing, and remained there until 2006. In 2006, they joined emnos as the Analysis Director, where they worked until 2012. Since 2012, they have been with PAYBACK as the Head of Insights.
Michael Nachtigäller attended TU Dortmund University from 1991 to 1996, where they obtained a Diplom in Statistics.
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PAYBACK
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.