PAYBACK
Nora Auda is currently a Werkstudentin in Digital Advertising & Campaign Management at PAYBACK since October 2023. Previously, Nora worked as a Werkstudentin in Product Management & Customer Care at Jochen Schweizer mydays Group for a short period and held a Werkstudentin position in PR & Marketing at Fraunhofer IKS from September 2022 to January 2023. Additionally, Nora has experience in Digital Advertising & Campaign Management at PAYBACK from December 2021 to September 2022 and in Personaladministration at AVANTGARDE Experts for several months. Nora's educational background includes a B.A. in Kommunikationswissenschaft with a minor in Psychologie from Ludwig-Maximilians-Universität München, complemented by an exchange semester in Madrid at Universidad CEU San Pablo. Nora also holds an Abitur in Wirtschaft from Städtische Berufsoberschule Wirtschaft und Verwaltung München and an IHK qualification in Büromanagement from the Technical University of Munich.
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PAYBACK
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.