Linda Thurston

Linda Thurston is a seasoned professional in sales enablement and customer retention, currently serving as Senior Director of Sales Enablement at Paysafe since October 2021, where business insight and effectiveness are prioritized through the utilization of Salesforce and PowerBi. Prior to this role, Linda Thurston owned Linda Thurston Ltd as Retention and Engagement Director from August 2017 to April 2024. Experience includes key positions such as Customer Retention & Marketing Director at WEX Europe Services Limited, Consultant for Customer Retention & Strategy at Payzone UK, and Head of CRM (interim) at Northgate Vehicle Hire. Additional significant roles include Programme Manager at EVO Payments International-UK, Head of Retention and Delivery Optimisation Director at Worldpay, and Head of Retention at Aviva plc. Early career involved pivotal roles at Orange Personal Communications Services Limited. Linda Thurston holds an MBA from Teesside University and a degree in English Language and Literature from the University of Hull.