Michelle Murphy

Michelle Murphy is an accomplished marketing professional with extensive experience in direct-to-consumer and digital marketing. Currently serving as Director of Direct to Consumer Marketing at Pearson since April 2020, Michelle leads a team focused on various aspects of marketing strategy and execution for Higher Education initiatives in North America. Prior to this role, Michelle held key positions including Director of Customer and Campaign Marketing at Columbia Publishing Course and Digital CRM Manager at DSW Inc., where responsibilities included budget management and cross-functional collaboration. With a strong background in digital marketing across multiple industries, including tenure at The Scotts Miracle-Gro Company and Luxottica, Michelle has demonstrated expertise in customer engagement, campaign optimization, and loyalty program development. Michelle holds a Bachelor's degree in English Literature/Journalism from Miami University and a Post Graduate Certificate in Publishing from Columbia University.