Pedestrian Group
Rachael Bell is currently working as a Senior Producer at Pedestrian Group. Prior to this role, Rachael held positions such as Video Production Manager at Mamamia, Podcast/Video Producer at Pedestrian Group Pty Ltd, and Freelance Writer/Assistant Editor at LunchBox. With a background in creative writing from the University of Technology Sydney, Rachael has also worked at various other media companies including Rash Media, Big Review TV, MusicLove, Cat & Dog Films, C3 Global Media, and Matchbox Pictures Pty Ltd in roles such as Producer, Content Producer & Writer, Copy Write Editor, Plot Room Note Taker, and Production Intern. Their experience includes covering the Australian music industry, managing content for online publication, script consulting, and social media blogging.
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Pedestrian Group
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Back in 2005, when Kim Kardashian was still best known for carrying Paris Hilton’s shopping bags, a world-first ‘Plastizine’ (DVD magazine, for the uninitiated) began cropping up all around Australia – it was called PEDESTRIAN.TV. After taking the internet by storm and resonating with Aussies in an entirely new way, PEDESTRIAN.TV graduated from a single digital publication to six in 2019, welcoming Business Insider, Lifehacker, Gizmodo, Kotaku and POPSUGAR, as well as the American Express Open Air Cinemas, to the family. Pedestrian Group is now a digital powerhouse as Australia's leading youth-centred publisher, reaching a unique audience of more than 4.1 million Aussies per month*. It’s wholly owned by Nine, Australia’s largest and most diverse media company. With creativity at the core of absolutely everything we do, every single day at Pedestrian Group's Sydney, Melbourne and Brisbane offices is an exciting one. Our team hustle hard because we bloody love what we do, pushing boundaries to generate big and bold ideas that'll go straight to the pool room. Our unstoppable suite of publications covers everything from news, entertainment, style, music, beauty, health, dating, travel, gaming, tech, finance and more in a variety of voices that resonate with young Aussies. There’s literally no topic we can’t tackle. Then there’s Pedestrian JOBS: the #1 destination for creative job seekers and businesses looking to recruit their team’s next MVP. We proudly hook people up with their dream gig at organisations like Myer, Nova, Universal Music and P.E Nation every bloody day. On the brand partnership front, we work with giants like McDonald’s, Suncorp, Nike, Holden, Telstra, Smirnoff, Microsoft, Sony and CommBank to create award-winning integrated campaigns across all of our publications. From international video shoots to our very own festival dedicated to self-care, we go beyond traditional advertising. Say hi to us: workwithus@pedestriangroup.com.au.