Perfetti Van Melle
Brian Rudie is an accomplished marketing and brand management professional with extensive experience in the consumer goods industry. Currently serving as Director of Portfolio Lifecycle Management at Perfetti Van Melle since July 2014, Brian Rudie previously held various leadership roles, including Brand Director for both Insights and Capabilities and Fruit-tella, as well as Mentos Gum & Mints. Prior to Perfetti Van Melle, Brian Rudie worked at Kroger from June 2009 to July 2014, where key responsibilities included leading process improvements and enhancing customer freshness experiences. Earlier career experiences include significant roles at Kao Brands and Procter & Gamble, where Brian Rudie successfully managed product development and marketing strategies, achieving notable growth and market expansion. Brian Rudie holds a Master of Management from Northwestern University's Kellogg School of Management and a Bachelor of Science in Mechanical Engineering from the University of Cincinnati.
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Perfetti Van Melle
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Perfetti Van Melle is a privately owned company, producing and distributing candies and chewing gums in more than 150 countries worldwide. Employing over 17.000 people and operating 37 companies throughout the world, Perfetti Van Melle has a true global reach: it is present in the Asia Pacific Region, Europe, Middle East, Africa and the Americas. The industrial adventure of Perfetti Van Melle began many years ago, but it was in March 2001 that the current Group was set up through the merger of Perfetti Spa and Van Melle N.V. In July 2006 the Group acquired the Spanish company Chupa Chups S.A., famous all over the world for its lollypops.