Michael Kim

Michael Kim is an experienced marketing analytics professional currently serving as the Director of Marketing Analytics at Performics since November 2019. Prior to this role, Michael held the position of Director of Online Business Intelligence and Marketing Analytics at Sears, where responsibilities included developing a team of 10 analysts and engineers, managing a real-time reporting platform for C-level executives, and overseeing digital analytics tools such as Adobe Analytics and Google Analytics 360. Michael also served in various roles at Arvidson Pools & Spas, where responsibilities included network administration and technology consultation, and has experience in web development and UX analysis from earlier positions at Pools.com. Michael began a career journey as a Dance Instructor at Arthur Murray Dance Studio, showcasing a diverse skill set that combines technical expertise with effective communication and training. Michael holds a Bachelor of Science degree in Computer Science from Principia College.