Pets Choice Ltd
Sam Coles is an experienced brand management professional with a comprehensive background spanning various industries. Currently serving as Brand Manager at Pets Choice Ltd since September 2022, Sam oversees the Pet’s Choice portfolio, encompassing food, healthcare, and hygiene. Previous roles include Senior Brand Manager and Brand Manager for the Franklin & Sons portfolio at Global Brands Limited, where responsibilities included leading marketing plans and brand execution. Early career positions included Employer Engagement Officer at Newground CIC, Brands Marketing Manager at Marston's PLC, and Export Sales Manager at Sovereign Beverage Company. With foundational experiences in retail management and account direction, Sam has developed expertise in brand strategy, marketing execution, and market expansion across diverse markets. Sam holds a degree in Popular Music, Media Studies, and Art & Design from Accrington & Rossendale College.
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Pets Choice Ltd
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Pets Choice is a leading pet food manufacturer whose industry knowledge spans over 135 years. Based in Blackburn, Lancashire, with facilities also in Yatton and Cardiff, the Pets Choice portfolio of brands offers a variety of products for pets and wild animals under its brands; Webbox, Webbox Naturals, Bob Martin, TastyBone, Spike’s, Meatiful, Feathers & Beaky, Goodwyns, Davies, Oceanic, Felight and Vitakraft. Each brand offers a unique insight into animals from dogs to ducks and produces high-quality products that cater to a wide variety of consumer needs. As a trusted partner, Pets Choice provide private label goods including extruded food, wet food and retorted trays, and baked fresh meat treats. The business also offers additional services such as packaging design, fulfilment and logistics. With a broad range of capabilities and distribution channels worldwide, Pets Choice are proud to be a major supplier to the UK grocery, independents and pet speciality sectors. Pets Choice. Your Choice.