Piaget
Aileen Schiro serves as the Head of Marketing and Communications for the Americas at Piaget, a role held since May 2025, focusing on marketing, media, public relations, events, celebrity partnerships, and customer relationship management within the luxury watch and jewelry sectors. Prior to this position, Aileen Schiro worked at Panerai from February 2017 to May 2025, rising through roles to Senior Director of Brand Communications, Partnerships, and Events, overseeing multiple functions including public relations and special projects. Previous experience includes serving as the VP of Marketing and Communications (Contract) for National Geographic, contributing as a culture writer for aBlogtoWatch, managing public relations at Bulgari, and roles at TAG Heuer, 5W Public Relations, BWR Public Relations, and Randa Accessories. Aileen Schiro holds a degree from Hamilton College, complemented by a high school education at New Canaan High School and Phillips Exeter Academy.
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Piaget
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Since its foundation in 1874, Piaget has been cultivating a spirit of luxury while emphasising its creativity, attention to detail and fully integrated watchmaking and jewellery expertise. Originally specialised in the design and production of watch movements, the Manufacture expanded the scope of its expertise in the 1960s with the launch of astonishing jewellery watches, followed by innovative jewellery collections. Piaget manufactures its luxury watches and jewellery in La Côte-aux-Fées and Plan-les-Ouates, Switzerland. Piaget headquarters is located in Geneva, Switzerland, and operates as a subsidiary of Compagnie Financière Richemont AG.