Pidilite Industries
Isha Amin is a seasoned marketing professional with extensive experience in creative design and content marketing. Currently serving as Senior Manager at Pidilite Industries Limited since June 2023, Isha previously held various leadership roles at Schbang from December 2015 to June 2023, including Sr. Vice President - Brand Solutions and Vice President - Integrated Solutions. Isha has successfully managed a diverse portfolio of clients, notably Estée Lauder Cosmetics, and has led cross-functional teams to align marketing strategies with business objectives. With a strong background in digital strategy and brand management gained through positions at FoxyMoron and other agencies, Isha has developed and executed impactful campaigns across multiple brands. Isha holds an Advanced Diploma in Advertising and a Bachelor of Commerce from H.R. College of Commerce and Economics.
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Pidilite Industries
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Pidilite Industries Limited is a holding company. The Company is engaged in the manufacture of adhesives and glues, including rubber based glues and adhesives. Its segments include Consumer & Bazaar Products, Industrial Products and Others. The Consumer & Bazaar Products segment includes products, such as adhesives, sealants, art and craft material and others, construction and paint chemicals. These products are used by carpenters, painters, plumbers, mechanics, households, students and offices, among others. The Industrial Products segment covers products, such as industrial adhesives, synthetic resins, organic pigments, pigment preparations and surfactants, and caters to various industries, such as packaging, textiles, paints, printing inks, paper and leather. The Others segment consists of vinyl acetate monomer (VAM) manufacturing unit of Vinyl Chemicals (India) Ltd. Its subsidiaries include Bhimad Commericial Company Pvt Ltd and Percept Waterproofing Services Ltd, among others.