Rohan Parekh

At Pineapple, we believe great brands and digital products are built when businesses build with clarity, depth, and purpose. We partner long-term with startups, enterprises, and product-led teams, helping them design and build thoughtful digital products, brand experiences, and CX (customer journeys). Some of our partners are: - Cipla, IDFC FIRST Bank, Tata Neu, Vodafone Idea, Upstox, L&T Finance, Eppo, Outcomes AI, Ninjacart, BriskPe + many others. Our work spans brand design, UX, UI, and digital CX. This is where every design decision ties back to real user needs and business priorities. Our approach is simple: - Understand the business with clarity - Understand the user’s psychology deeply - Leverage design and technology to connect the two thoughtfully Our belief is in structure, relevance, and craft. Whether it’s a product interface, a brand strategy, or a full customer journey, every solution we design is built with context, not assumptions. We’re not an agency, but a thinking partner who can help decode complex product problems, align teams around users, and design digital experiences We work with founders, CXOs, CPOs, CMOs, and Chief Digital Officers who are serious about designing better and making every customer interaction a reason to trust, stay, and grow. If you believe great experiences aren’t built by accident, let’s talk. We’re at hello@pineapple.design