Pirelli
Goffredo Roccavilla has a diverse work experience spanning multiple roles and companies. Goffredo started their career with Martini&Rossi - Bacardi-Martini in 2002, where they worked as a Brand Manager and Regional Sales Account. Goffredo later became the GDO Trade Marketing Manager before leaving in 2007. In the same year, they joined Pirelli and worked as a Global Product Manager until 2010. Goffredo then held positions as Product & Demand Planning Manager in Germany, Product Marketing Manager in Italy, Global Business Development Prestige, Trade and Operative Marketing Manager, and Head of Sales Operations Original Equipment. Currently, they hold the position of Head of Global Trade Marketing at Pirelli.
Goffredo Roccavilla obtained a Bachelor's degree in Economics / Business Administration from the University of Torino, Italy, between 1996 and 2001. Goffredo also holds a TOEFL certification from IBT, obtained in 2005.
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Pirelli
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Pirelli & C SpA is an Italy-based company. It is a tire player. The Company is the global player focused on the consumer tire market, which includes tiers for cars, motorcycles and bicycles. The tire activity consists of two main segments: the Consumer segment focuses on tires for consumer cars, motor vehicles, sports utility vehicles (SUVs), light commercial vehicles and motorcycles; and the Industrial segment, manufacturing tires for buses, heavy trucks and agricultural machinery. Its products are used by car maker partners such as Bentley, Aston Martin and Porsche, among others. Through its subsidiaries Pirelli & C. Eco Technology SpA, Pirelli & C. Ambiente SpA and PZero Srl, it is active in emissions control technologies, renewable energy sources and fashion. In addition, Pirelli & C SpA focuses on the partnerships with car and motorcycle manufacturers, technological innovation and wide portfolio of performance and customized products.