Lea Konjevic

Director Of Marketing at Plava Laguna

Lea Konjevic has a diverse work experience in marketing and management roles. Lea began their career at West Alabama Chamber Commerce as a Team Manager for a client-based marketing project. Lea then moved on to Southern Company as a Team Manager for another client-based marketing project. Lea later worked at J.Crew as an Associate Manager before joining MailSouth, Inc. as a Web Marketing Specialist. Lea then worked at Istraturist Umag d.d. as a Direct Marketing Specialist, and later became the Marketing Manager at Meliá Hotels International. Lea continued their career as Director of Marketing at Istraturist Umag d.d. and the current Director of Marketing at Plava laguna d.d. Poreč.

Lea Konjevic's education history includes an M.A. in Business with a specialization in Strategic Marketing Management, which they obtained from The University of Alabama in 2002-2003. Prior to that, they earned a B.A. in Communications with a dual concentration in Journalism and Italian from the same university during the period of 1998-2002.

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Plava Laguna

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Plava Laguna is a company backed by more than 60 years of successful operation and development, based on ecological principles and sustainable development, during which it has continually taken a leading position in Croatian tourism, by permanently improving its overall offer and also adapting to the needs of the increasingly demanding tourism market. Our accommodation portfolio includes 20 hotels, 11 apartment villages, 9 campsites or a total capacity of 16,219 accommodation units. Plava Laguna employs around 3,000 people at the peak of the tourist season, of whom more than half in one of the forms of cooperation for an indefinite period of time, and generates revenues at the level of HRK 1,186,085,009.00. In our accommodation, refined and adjusted to guests through permanent investments, we can accommodate over 43 thousand guests per day (Poreč, Umag, Rijeka) and thus achieve over 4.8 million overnight stays annually. We also have 360 berths in two marinas and a series of food and beverage, sports and other facilities that complete our basic offer and services. In addition to our 19% market share in overnight stays in Istria and 5.7% in Croatia, we own licenses for sporting events such as Croatia Open Umag ATP tournament and the Olympic triathlon race 5150 triathlon series.