Shoji Ueki

Head of Marketing and Analytics at Point

Shoji Ueki has a diverse work experience spanning various industries and roles. Shoji has extensive experience in marketing and growth, serving in leadership positions at several well-known companies.

In 2021, Shoji Ueki served as the Head of Marketing and Analytics at Point. Prior to that, in 2019, they were the VP/Head of Marketing at Grailed, a P2P marketplace for men's clothing, where they oversaw teams responsible for brand, growth, retention, partnerships/influencers, and creative. Shoji also played a key role in the executive team, establishing the company planning process and leading the OKR process.

From 2016 to 2019, Shoji Ueki worked at SeatGeek, a consumer app and marketplace for tickets to live events, as the Sr Director of Growth Marketing. Here, they managed a team focused on driving revenue growth through performance marketing and content.

In 2015, Shoji Ueki was the Head of Sales & Growth at OrderAhead, a restaurant pickup and delivery startup that was later acquired by Square. In this role, they led sales and growth teams focusing on both B2B and B2C aspects, including acquiring and retaining consumers through various marketing strategies.

From 2012 to 2015, Shoji Ueki worked at Kiwi, Inc, a mobile gaming startup, first as a Product Manager and later as the Director of User Growth. During their time here, they played a crucial role in the company's growth, starting with product management and then taking on responsibilities for user growth strategy.

Shoji Ueki also has prior experience as an Operations & Strategy MBA Intern at LinkedIn, an Associate at Bridgewater Associates, a Consultant at Oliver Wyman, a Summer Analyst at UBS Investment Bank, and a Software Engineering Intern at Northrop Grumman.

Throughout their career, Shoji Ueki has demonstrated strong expertise in marketing, growth, and strategy across various industries, making him a well-rounded professional capable of driving business success.

Shoji Ueki is a CFA charterholder, having received this certification from the CFA Institute in 2010. Shoji pursued higher education at The Wharton School from 2011 to 2013, where they completed their MBA. Prior to that, they attended the University of Pennsylvania from 2002 to 2006, obtaining dual degrees in B.S.E. Systems Engineering and B.S. Economics. During their time at the University of Pennsylvania, Shoji Ueki also spent a semester abroad at King's College London in 2005. Their education journey began at Torrance High School, although specific details about degrees or fields of study for this period are not available.

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Los Angeles, United States

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Point

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Point is the first FinTech platform where homeowners can sell equity in their homes, giving investors access to a new asset class – owner-occupied residential real estate. Historically, the only way a homeowner could unlock the wealth in their home was to take on further debt. Now with an equity investment from Point, they can de-leverage and diversify their wealth so they can invest in their small businesses, make home repairs, pay off debt, or go back to school. Point is the first consumer finance product that is truly aligned with the customer.


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