The Pokémon Company International
David Huang has a diverse work experience in marketing roles. David started their career at IGG as a Marketing and Operation Specialist, where they conducted market segmentation research and optimized social media strategies, resulting in a 25% increase in reach and engagement. David then became a Sr. Marketing Manager at IGG, leading global influencer campaigns and achieving a 22% revenue increase during a YouTube charity campaign. David also expanded the game to multiple countries with a 50% return on investment. David then joined Chegg Inc. as a Sr. Product Marketing Manager, where they developed a membership benefits program that generated 10M in annual incremental revenue and designed successful marketing campaigns for the company's app and international expansion. Currently, David works as a Product Marketing Manager at The Pokémon Company International.
David Huang completed their Bachelor's Degree in Economics at Purdue University from 2010 to 2013. David then pursued further education at Boston University, where they obtained a Master's Degree in Economics from 2013 to 2014.
The Pokémon Company International
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Pokémon is a media franchise centered on fictional creatures called "Pokémons", which humans capture and train to fight each other for sport. The franchise now spans video games, trading card games, animated television shows and movies, comic books, and toys.