Zach Melson

Zach Melson is an experienced digital marketing professional currently serving as a Senior Digital Strategist and Account Director for Performance Marketing at Power Digital Marketing since May 2022. Prior to this role, Zach was with Radd Interactive from April 2017 to May 2022, where responsibilities included overseeing client account strategies and performance across paid and organic channels as a Senior Account Manager. Zach also held multiple roles at Marwaha Group from April 2015 to April 2017, focusing on business development for the SUBWAY brand in San Diego County, including consulting on management strategies and enhancing consumer relations. Zach holds a Bachelor of Arts degree from San Diego State University and is a Certified Associate in Project Management (CAPM) from the Project Management Institute.