Practera
Shyrrie Masangkay has a diverse work experience history. Shyrrie started their career as a Consumer Advocate at Reed Elsevier Philippines in October 2017 and held this role until June 2021. In April 2021, they joined The VA Property Company as a Design Lead, a position they held until April 2022. From October 2021, Shyrrie also worked as a Graphic Design Artist at ABS-CBN Corporation. Currently, they are working as a Marketing Coordinator at Practera since August 2022.
Shyrrie Masangkay completed a Bachelor of Architecture - BArch degree at Mapúa University from 2002 to 2006. Additionally, Shyrrie obtained additional certifications including "Principles of Graphic Design Massive Open Distance eLearning Course" from the University of the Philippines Open University in March 2023, and "Social Media Marketing: Strategy and Optimization" from LinkedIn in July 2022.
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Practera
Practera closes the skills gap between University and Workplace by enabling experiential learning at massive scale. Employers are constantly demanding graduates with more work-ready skills, but Universities struggle to deliver high quality work integrated learning to large numbers of students. Practera helps Universities and corporates deliverexcellent experiential programs, cost effectively, at scales of hundreds to thousands of students. Our business model is supported by proprietary technology which we have developed specifically for work integrated learning.Work integrated learning is a rapidly growing $50bn industry within the $1.5T global higher education market. There is opportunity for disruption because existing solutions, such as internships, have high overheads and are hard to scale for both Corporate and University participants. We believe that our smart technology, combined with the right business model, can also help change the economics and outcomes of work integrated learning, creating dramatic growth opportunities for the industry. We are leveraging the same technology capabilities and trends that are driving the adoption of MOOCs, learning analytics and adaptive learning.