Practifi
Ali Siedt is a seasoned professional with a diverse background in learning architecture and development. Currently serving as a Senior Learning Architect and Scrum Master at Practifi since February 2020, Ali has held various roles within the company, including Learning Architect and Learning and Development Consultant. Prior experience includes a position as a Content Production Associate at Jellyvision, where responsibilities involved software testing and documentation in JIRA. Ali has also worked as a freelance writer, creating social media content for an Etsy shop, and has experience in recruitment and tutoring. Ali holds a Bachelor of Arts in French Studies from Western University and completed an exchange year at the University of Essex.
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Practifi
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Practifi is the performance optimization platform purpose-built for the wealth management industry. Practifi empowers teams to automate workflows, create rich client records, and access advanced analytics in a unified experience. With comprehensive APIs, a range of specialist wealth industry integrations, and an ecosystem of hundreds of integrated apps, our platform centralizes data and gives greater visibility across organizations. Headquartered in Chicago, Illinois, with offices in Sydney, Australia, Practifi enables organizations across the globe to deepen loyalty with their clients and pioneer the future of wealth management.