Pragmatic Solutions
Ashley Lang is a seasoned executive with extensive experience in the gaming and gambling industries. Currently serving as the Chief Executive Officer at Pragmatic Solutions since May 2020, Ashley has previously held significant roles including Director - Gaming (Non-Exec) at bet365 from May 2008 to September 2022, and Founder/CEO at both Lottomart and Odobo, where Odobo was recognized for its innovation in HTML5 game development and marketplace solutions. Earlier career experience includes Head of Marketing at Mansion Group Limited and Owner/Partner at Green Room Media, showcasing a strong background in both leadership and marketing within the sector.
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Pragmatic Solutions
Pragmatic Solutions provides proprietary core platform technology for gaming and sports betting operators that seek to perform at scale in a fast-paced, highly complex regulated environment. The key component of the Pragmatic Solutions offering is a Player Account Management (PAM) platform that is modern, modular, scalable, and connected due to an open API approach, enabling its partners to have complete control over their gaming business roadmap and operations. The platform provides a comprehensive and user-friendly set of back-office tools to ensure regulatory compliance, handle risk, and manage brands, promotions and player experiences with extensive flexibility. Pre-integrated with hundreds of third-party content, payments and service providers, the platform also supports rapid integration of new services of the operators’ choosing. Pragmatic Solutions, sister company of Pragmatic Play, was founded in 2014. Its expert development teams focus on functionality innovation and expansion, while efficiently providing customised services to meet the needs of the most demanding iGaming operators. Headquartered in Gibraltar, the company holds B2B licences by the MGA, UKGC, Romania's ONJN and AGCO and supports live operators in many locally regulated markets including the U.K., Spain, Germany, Ontario, Romania, Hungary, Estonia and more. The Pragmatic Platform holds certifications by ISO/IEC 27001, PCI and GLI, while being compliant with numerous regulated European jurisdictions.