Holly Gibb

SVP Kids Media Sales at Precise TV

Holly Gibb has a diverse work experience spanning several companies and roles. Holly is currently the VP of Kids Media Platforms at Precise TV, a social video advertising platform. Holly'srole involves utilizing advanced machine-learning optimization and contextual targeting to help brands reach the right audience on platforms like YouTube and TikTok. Prior to joining Precise TV, Holly held various positions at Jakks Pacific, including Vice President of Sales from 2015 to 2020. Before that, they worked at Creative Designs International as a Senior Account Manager from 2008 to 2010. Holly also has experience as a National Accounts Manager at Tara Toy Corp from 2004 to 2007, and they worked in sales roles at Bensussen Deutsch & Associates from 2001 to 2003. Holly'searliest work experience was as a Sales Manager at Intersound Records from 1992 to 1998. Throughout their career, Holly has developed expertise in sales, account management, and strategic leadership.

Holly Gibb completed their Bachelor of Arts degree in Communication at Vanderbilt University, from 1986 to 1990. Holly then pursued a Master of Business Administration (MBA) with a focus on Marketing at Georgia State University's J. Mack Robinson College of Business, graduating in 1992.

Location

Princeton, United States

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Precise TV

Precise TV is an award-winning HIPAA and COPPA certified contextual video advertising platform offering advanced machine-learning optimization and contextual targeting helping you reach the right audience and align your brand message with relevant and brand suitable contextual targeting on YouTube, Facebook, Instagram, TikTok and Connected TV. Our mission is to help brands share in the moment rather than interrupt it through the development of context aware ad technologies. Starting with YouTube, our machine learning platform analyses millions of videos at granular level. This allows us to map the precise moments to bring people and brands together at scale. Our experience delivers 100% transparent, brand safe advertising that significantly increases engagement, product interest and sales. Precise TV was shortlisted in the Sunday Times Tech Track "Ones to Watch" category in 2019. Founded in 2015, Precise TV has offices in London, Sydney, New York and Sarasota, accredited by FTC COPPA KidSafe, ABC, Jicwebs, IAB Gold Standard & Google Premier Partner.


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11-50

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