Precise TV
Nadav Shmuel has a strong background in the advertising technology industry. Nadav co-founded Precise TV in 2015 and currently serves as the CEO. Precise TV is a fast-growing social video advertising platform that utilizes AI to analyze millions of YouTube and Facebook videos. Under Nadav's leadership, the company has achieved accreditation from various organizations and has expanded its global presence with offices in London, Sydney, and New York. Prior to Precise TV, Nadav worked as the Managing Director in the UK for AdParlor, a prominent social media advertising technology company with preferred relationships with major social networks. Nadav also held the position of Head of Business Development at ad pepper media UK Ltd and worked as a Commercial Manager at Affinity Internet Holdings Plc, focusing on portal development. Nadav's extensive experience in the industry has equipped him with a comprehensive understanding of social media advertising and consumer targeting.
From 1992 to 1995, Nadav Shmuel attended the University of Brighton, where they pursued a degree in Computing and Business. During this time, their field of study encompassed computing and business-related subjects. In March 2015, Nadav obtained certification as an Adwords Video Certified professional from Google AdWords Certified.
Precise TV
Precise TV is an award-winning HIPAA and COPPA certified contextual video advertising platform offering advanced machine-learning optimization and contextual targeting helping you reach the right audience and align your brand message with relevant and brand suitable contextual targeting on YouTube, Facebook, Instagram, TikTok and Connected TV. Our mission is to help brands share in the moment rather than interrupt it through the development of context aware ad technologies. Starting with YouTube, our machine learning platform analyses millions of videos at granular level. This allows us to map the precise moments to bring people and brands together at scale. Our experience delivers 100% transparent, brand safe advertising that significantly increases engagement, product interest and sales. Precise TV was shortlisted in the Sunday Times Tech Track "Ones to Watch" category in 2019. Founded in 2015, Precise TV has offices in London, Sydney, New York and Sarasota, accredited by FTC COPPA KidSafe, ABC, Jicwebs, IAB Gold Standard & Google Premier Partner.