Mark Luterman

Gen-Z is leading a shift in fandom, following sports through athletes, influencers, and cultural moments in contrast to the team and city-based affinity of previous generations. Sports organizations are looking to personalization to meet this rapidly growing portion of the fan base, but lack the end-to-end solution to deliver revenue-producing results. Our platform enables leagues to reach more fans by automating the creation and distribution of highly-personalized, sponsorable, multi-modal content that speaks to fans regardless of their connection to a sport.