Emeir O Dowd

Head Of Marketing Operations at Primark

Emeir O Dowd possesses extensive experience in marketing and operations at Primark, beginning in September 2006 and progressing to the role of Head of Marketing Operations. Responsibilities include devising and managing marketing strategies for new store openings across multiple markets, including high-profile entries into the US and Poland. Emeir has a proven track record in collaborating with stakeholders to develop impactful marketing and public relations campaigns, overseeing the execution of new business concepts, and managing advertising accounts. Previous roles at Primark involved significant contributions to human resources and operational support, underscoring a well-rounded expertise. Emeir holds a Bachelor's degree in Retail & Services Management from Technological University Dublin and a Diploma in Human Resources Management from the National College of Ireland.

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Primark

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Primark is an international clothing retailer employing more than 70,000 colleagues across 16 countries in Europe and the US. Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from great quality everyday essentials to stand-out style across women’s, men’s and kid’s, as well as beauty, homeware and accessories. With a focus on creating great retail experiences in-store, Primark continues to expand across new and existing markets with the aim of reaching 530 stores by the end of 2026. Primark is working to make more sustainable fashion affordable for everyone. Primark Cares is its commitment to doing better, every day - making more sustainable products everyone can afford, reducing its impact on the planet and improving the lives of workers. It has made a series of public commitments it plans to work towards and report on progress each year. These include making all its clothes from recycled or more sustainably sourced materials, ensuring clothing is recyclable by design, halving carbon emissions across the value chain and pursuing a living wage for workers in the supply chain.


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Headquarters

Dublin, Ireland

Employees

10,000+

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