Primark
James McCrudden is a seasoned professional in the retail and purchasing sector, currently serving as the Global Assistant Buyer for Homeware & Lifestyle at Primark since January 2018, managing an annual buy of £90 million, primarily in home decor, faux plants, and seasonal decorations. Previously, James worked as a Global Trainee Buyer focused on health and beauty products. James has extensive experience in customer service and people management from prior roles at British Airways, House of Fraser, and various positions as a brand ambassador. Educational qualifications include degrees in Fashion Management and Fashion Merchandising, complemented by a short course in Fashion Promotion and a recent qualification in Interior Design.
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Primark
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Primark is an international clothing retailer employing more than 70,000 colleagues across 16 countries in Europe and the US. Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from great quality everyday essentials to stand-out style across women’s, men’s and kid’s, as well as beauty, homeware and accessories. With a focus on creating great retail experiences in-store, Primark continues to expand across new and existing markets with the aim of reaching 530 stores by the end of 2026. Primark is working to make more sustainable fashion affordable for everyone. Primark Cares is its commitment to doing better, every day - making more sustainable products everyone can afford, reducing its impact on the planet and improving the lives of workers. It has made a series of public commitments it plans to work towards and report on progress each year. These include making all its clothes from recycled or more sustainably sourced materials, ensuring clothing is recyclable by design, halving carbon emissions across the value chain and pursuing a living wage for workers in the supply chain.