Phil Bradshaw

Phil Bradshaw is a seasoned professional in the medical technology sector with over 30 years of experience. Currently serving as Director at Prime Health Distribution Ltd, Phil oversees the distribution of Tinearity G1 in the UK, a product aimed at improving the lives of individuals with tinnitus. As Chief Executive Officer of Eyeglass Consulting Lda, Phil leverages extensive expertise in medical devices, digital technology, and regulatory compliance to facilitate growth for companies expanding between the US and Europe. Previous roles include Managing Director at Telescope Consulting Ltd, Vice President of Sales at Proximie, and various senior leadership positions at Intuitive, Medtronic, NuVasive, and Stryker. Phil's background includes significant achievements in driving business growth and implementing effective strategies within diverse health systems and specialties.

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Lisbon, Portugal

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Prime Health Distribution Ltd

Prime Health Distribution Ltd is the exclusive UK distributor of Tinearity G1, manufactured by Duearity. Tinearity is a product that makes a difference for people with tinnitus. Our goal is that no one should suffer or be bothered from their tinnitus and have the opportunity to enjoy life. Tinearity G1 is a completely new and unique Medtech classified product intended for the relief and treatment of tinnitus on the individual's own terms. Tinearity G1 uses bone conduction technology, which means that white noise is introduced into the ear via the skull. The result of this is that the ear canal is kept free and that the treatment can be carried out at any time during the day or night. Keeping the ear canals free also means that Tinearity G1 can be used for longer periods of time without causing irritation in the ear canal. Prime Health Distribution is run by two very experienced medical device professionals, Phil Bradshaw and Marta Neto, who between them have over 40 years’ experience of working in device and healthcare. Alongside international experience we have extensive knowledge of the UK market, particularly in hearing care, where Marta brings over 10 years’ experience working in the cochlear implant market. Working with Duearity, the manufacturer of Tinearity G1, we have established a strategic partnership to support audiologists deliver high quality care to their tinnitus patients.


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