Giulia Bernar

Digital Marketing Manager at proALPHA

Giulia Bernar is a Digital Marketing Manager at proALPHA since September 2023, bringing a strong background in digital marketing and project management. Giulia completed a Master's program in Digital Marketing at Hochschule Ansbach - University of Applied Sciences from October 2021 to August 2023, after earning a Bachelor of Arts in Media Management from Technical University of Applied Sciences Würzburg-Schweinfurt in 2021. Prior roles include Werkstudentin positions in Digital Marketing and Conversion Optimization & Web Design at proALPHA and Online Rebellion, respectively, as well as an internship in Project Management & Online Marketing at Icue Medienproduktion GmbH & Co. KG. Early career experience includes roles in sales at IKEA Group and corporate communications at HELIOS Klinikum Pforzheim GmbH.

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proALPHA

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For around three decades, proALPHA has been the digital sparring partner for small and medium-sized businesses at 49 locations around the globe. The powerful ERP core and add-on solutions from proALPHA and its partners form the digital backbone of their entire value chain of more than 7,700 customers from the manufacturing industry, wholesale and other sectors, ensuring intelligent interconnection and efficient control of all business-critical systems and core processes. In increasingly competitive markets, the optimal integration of up and downstream processes is a crucial factor, and the software solutions of the proALPHA Group and its 181 partners support customers in precisely the areas that are of central relevance to their business. From data analysis and artificial intelligence to procurement, financial performance management, security, quality, production or time management, the more than 1,700 people who work for proALPHA have a very clear mission and commitment: to develop a digital solution platform that gives SMBs the competitive edge they need to master the constant process of transformation and change.