proALPHA
Jacqueline Bursac is an experienced marketing professional with a strong background in digital marketing and sales coordination. Currently serving as Digital Marketing Manager at proALPHA since October 2016, Jacqueline has transitioned through various roles including Marketing Manager and Marketing- und Vertriebsassistentin. Prior to this, Jacqueline worked at Canon Schweiz AG as a Sales Coordinatorin from August 2012 to October 2016, and at CKW as Sachbearbeiterin Kundenservice Privatkunden, after completing a Kaufmännische Grundausbildung. Jacqueline holds a Marketingfachfrau mit eidgenössischem Fachausweis from Swiss Marketing and a Diploma as a Digital Marketing Specialist from KV Luzern Berufsakademie.
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proALPHA
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For around three decades, proALPHA has been the digital sparring partner for small and medium-sized businesses at 49 locations around the globe. The powerful ERP core and add-on solutions from proALPHA and its partners form the digital backbone of their entire value chain of more than 7,700 customers from the manufacturing industry, wholesale and other sectors, ensuring intelligent interconnection and efficient control of all business-critical systems and core processes. In increasingly competitive markets, the optimal integration of up and downstream processes is a crucial factor, and the software solutions of the proALPHA Group and its 181 partners support customers in precisely the areas that are of central relevance to their business. From data analysis and artificial intelligence to procurement, financial performance management, security, quality, production or time management, the more than 1,700 people who work for proALPHA have a very clear mission and commitment: to develop a digital solution platform that gives SMBs the competitive edge they need to master the constant process of transformation and change.