Lida Cabrera Caro

Lida Cabrera Caro has extensive experience in communications and social management, currently serving as the Corporate Director of Communications and Social Management at Procaps since May 2016. Previously, Lida held the position of tenured professor at Universidad del Norte from July 2005 to December 2023 and worked as the Director of Communications and Executive Director of the Expreso Brasilia Foundation from January 2011 to April 2016. Lida holds a Master of Business Administration (MBA) and a Specialist degree in Marketing from Universidad del Norte, as well as a degree in Social Communication and Journalism from the same institution.