Bethany Kasper

Brand Director, Gain at Procter & Gamble

Bethany Kasper is a seasoned brand management professional with extensive experience at Procter & Gamble since July 2018, currently serving as Brand Director for Category Development in North America Fabric Care and previously as Brand Director for Tide Innovation North America, among other positions. Prior to this, Bethany contributed as a Tide Sr. Brand Manager and Growth Inc Senior Brand Manager, starting with roles as an Assistant Brand Manager and Intern. Earlier career experience includes a role in implementation at Epic and an internship in marketing and communications at Hilti. Bethany holds a BA in English from Carleton College and an MBA from the University of Wisconsin-Madison, specialized in Brand and Product Management.

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Cincinnati, United States

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Procter & Gamble

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The Procter & Gamble Company is focused on providing branded products of superior quality and value to improve the lives of the world's consumers, now and for generations to come. P&G was founded over 180 years ago as a soap and candle company. Today, they are the world’s largest consumer goods company and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®. P&G has a focused portfolio of daily-use products  — many providing cleaning, health and hygiene benefits — in 10 categories where performance drives brand choice: Fabric Care, Home Care, Baby Care, Feminine Care, Family Care, Hair Care, Skin & Personal Care, Oral Care, Personal Health Care and Grooming. The Company was incorporated in Ohio in 1905, having first been established as a New Jersey corporation in 1890, and was built from a business founded in Cincinnati in 1837 by William Procter and James Gamble. Today, their products are sold in approximately 180 countries and territories, reaching 5 billion consumers worldwide through billion dollar brands.