Procter & Gamble
Joe Robb is a seasoned professional with extensive experience in digital marketing and brand management. Currently serving as a Senior Brand Manager focused on DTC and Digital Innovation at Procter & Gamble since July 2018, Joe has prior experience as a Digital Marketing Director at SparkPeople.com, where notable achievements included developing mobile app strategies that significantly increased user engagement. Joe's expertise encompasses teaching and executing marketing strategies, social media, and digital innovation, with speaking engagements at various conferences highlighting thought leadership in the field. Joe holds an M.F.A. in Creative Writing from Emerson College and a B.A. in Creative Writing/German from Ohio University.
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Procter & Gamble
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The Procter & Gamble Company is focused on providing branded products of superior quality and value to improve the lives of the world's consumers, now and for generations to come. P&G was founded over 180 years ago as a soap and candle company. Today, they are the world’s largest consumer goods company and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®. P&G has a focused portfolio of daily-use products — many providing cleaning, health and hygiene benefits — in 10 categories where performance drives brand choice: Fabric Care, Home Care, Baby Care, Feminine Care, Family Care, Hair Care, Skin & Personal Care, Oral Care, Personal Health Care and Grooming. The Company was incorporated in Ohio in 1905, having first been established as a New Jersey corporation in 1890, and was built from a business founded in Cincinnati in 1837 by William Procter and James Gamble. Today, their products are sold in approximately 180 countries and territories, reaching 5 billion consumers worldwide through billion dollar brands.