ProductLife Group
Maria Cristina Cadena Laso is an experienced marketing and healthcare professional with a strong background in developing and executing multi-channel campaigns, optimizing CRM processes, and enhancing brand visibility. Currently serving as the Campaigns & Leads Marketing Manager at ProductLife Group, Maria Cristina has significantly improved lead generation and data accuracy. Previous roles include Local Representative for EIT Health Innovators Community, where community networking was increased, and Business Development at Magic Beans, achieving a 300% rise in organic traffic. Educational qualifications encompass advanced degrees in International Business Administration and Clinical Nutrition from prestigious institutions, including La Salle BCN and Universitat de Barcelona.
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ProductLife Group
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ProductLife Group’s SOS approach helps clients navigate through the outsourcing journey by streamlining business processes and aligning them with information management models. The approach extends to the management and governance of data through a regulatory information management approach that cuts across functions such as chemistry,manufacturing, and control; regulatory; and safety—to align information that has been created by different people at different times and for different objectives.