Proov
Vinay Rao is an experienced technology leader currently serving as Chief Technology Officer at Proov, where responsibilities include writing production code and leading cross-functional engineering teams in mobile, backend, machine learning, and data analytics. Key achievements at Proov include architecting a new AWS Serverless backend, reducing app error rates through custom machine learning models, and implementing an AI strategy to enhance efficiency. Previous roles include Director of Engineering at a stealth startup and VP of Engineering at Proov, where Vinay was instrumental in launching the new Proov App. Vinay's extensive background also includes senior roles at SmartThings, Yahoo, and OPNET Technologies, complemented by a Master's degree in Networking from North Carolina State University and a Bachelor's degree in Electronics and Telecommunication from Thadomal Shahani Engineering College, Mumbai.
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Proov
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Proov offers a suite of in vitro diagnostics to provide fertility insights throughout the entire menstrual cycle. When paired with the free Proov Insight app, Proov's easy, at-home pee tests provide a science-backed fertility coach right in your hand. First, a woman can measure all of the menstrual hormones daily with Proov tests, then snap a photo of each test within the Insight app. Then, a woman can follow the in-app prompts throughout her cycle to understand ovulation status, get daily insights and an Ovulation Insights score. Finally, the app generates a personalized action plan to maximize her wellness or develop a fertility strategy. Proov was founded by Amy Beckley, Ph.D, the "infertile scientist," after three years of infertility and seven miscarriages. Amy applied her own science expertise to uncover a luteal phase defect (a problem with ovulation quality). With help from her doctor and a simple supplement, Amy was able to get pregnant with her daughter. Proov is a venture capital backed company and the leader in understanding hormone health on the basis of tracking PdG, a metabolite of progesterone.