Chad Shirley

Director Of Production at Public Label

Chad Shirley is a seasoned professional in production and experiential marketing, currently serving as the Director of Production at Public Label since January 2022, where responsibilities include managing and overseeing the agency's production discipline for various clients. Previously, Chad held the position of Senior Producer and Director of Experiential Production at MKTG, where involvement included leading projects for major brands like IBM, Nike, and P&G. Chad has also served as Senior Account Supervisor at psLIVE and Manager at Team Epic, gaining extensive experience in delivering innovative live brand experiences and sponsorship activations. Earlier career roles included Account Executive at Vivid Marketing, focusing on mobile experiential marketing solutions. Chad holds a Bachelor of Science degree in Sports Management with a concentration in Marketing from Kennesaw State University.

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Public Label

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Public Label is a creative marketing agency. Public Label’s mission is to help brands recognize and align with consumer motivations and cultural movements. Public Label identifies cultural trends, taps into what people already believe in, and builds stronger brand affinity and loyalty. This results in action that drives conversion, ultimatelyleading to brand growth.


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