Purpose
Gabrielle Choo is a seasoned creative professional with extensive experience in leadership and freelance roles across various renowned agencies. Currently serving as the Creative Director at Purpose since September 2020, Gabrielle leads the creative team in EMEA, fostering creative excellence and mentoring emerging talents. A freelance creative since May 2017, Gabrielle has collaborated with notable brands including Amazon Prime Video, Netflix, and Coca Cola, showcasing a diverse skill set in creative roles such as Creative Lead and Senior Creative at multiple agencies. Gabrielle holds a Bachelor of Arts in Creative Advertising from the University of Lincoln, along with various diplomas in creative communications and future leadership, underlining a solid educational foundation in the field.
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Purpose
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We're a strategy consultancy, creative agency and social movement incubator. Purpose builds and supports movements to advance the fight for an open, just, and habitable world.