Qualtrics
Melissa Braff is an accomplished professional in customer success and revenue management with extensive experience across various organizations. Currently serving as Manager of Customer Success at Qualtrics, Melissa leads a team focused on renewing and expanding enterprise accounts while advising on Experience Management best practices. Previous roles include Principal Customer Success Consultant and various positions in the hospitality industry, including Corporate Director of Revenue Management at Sage Hospitality, where Melissa significantly improved revenue strategies. Melissa holds an MBA from Northwestern University's Kellogg School of Management, with dual majors in Marketing and Management Science, and has received accolades such as Beta Gamma Sigma and Graduated With Distinction. Additional education includes a BA in Hispanic Studies from the University of Pennsylvania and multiple certifications from Cornell University in Hotel Real Estate Investments and Asset Management as well as Advanced Hospitality Revenue Management.
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Qualtrics
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Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.