Gabriele Berti

Gabriele Berti is an experienced professional in consumer and market insights, currently serving as the Insights & Analytics Lead at Reckitt since July 2020, where responsibilities include driving key business decisions for the global Dettol Household Cleaning & Antiseptic Liquids segment. Previously, Gabriele held positions at Unilever from May 2017 to June 2020, including Consumer & Market Insights Manager, where significant achievements included validating the launch campaign for the Melē brand in the USA, and Consumer & Market Insights Specialist, contributing to major brand campaigns for various household products. Gabriele also worked as Insights Manager at Verbalisation, managing diverse clients across industries, and as Senior Account Manager at Leo Burnett, where engagement with clients such as Procter & Gamble and Kellogg's involved delivering impactful advertising campaigns. Educational qualifications include an MSc in Management of Creative Industries from Alma Mater Studiorum – Università di Bologna and participation in exchange programs at prestigious institutions such as Carnegie Mellon University and the University of Oslo.