Brian Geier

Brian Geier serves as the Vice President of Business Intelligence at Recurly, having transitioned from the role of Director of Business Intelligence in August 2023. Prior experience includes serving as Head of Analytics at Naked Wines, where significant contributions included improving marketing ROI by 5%, optimizing prices leading to a 12% margin increase, and growing sales from former customers by 25% through predictive modeling. Prior to Naked Wines, Brian was the Head of Analytics at Sling TV, overseeing a team responsible for data solutions and identifying A/B testing opportunities to enhance engagement. Earlier roles include Finance Manager at Dish Network, where strategic insights generated $50M in annual enterprise value, and Project Manager at Michels Corporation for large-scale construction projects. Brian holds an MBA in Corporate Finance from the University of Wisconsin-Madison and a Bachelor of Science in Civil Engineering from the University of Wisconsin-Platteville.