Red Bull Media House
Lia Pimenta is a seasoned media professional with extensive experience in editorial content and production management across various leading companies in the industry. Currently serving as Regional Executive Producer Manager at Red Bull Media House since April 2016, Lia oversees budget management, marketing plan execution, and leads content development for live sports broadcasts. Previous roles include Story Producer at Discovery Channel, Content Coordinator and Screenwriter at MTV Brasil, and Post Production Content Manager at Rede Record. Lia has also contributed as a freelance executive producer, coordinating video content across Latin America, and holds degrees in Radio and Television from USP - Universidade de São Paulo and Journalism from Pontifícia Universidade Católica de São Paulo, alongside specialized training in Avid Media Composer and Final Cut.
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Red Bull Media House
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Red Bull Media House is an award-winning, globally distributed multi-platform media company on a mission to inspire with ‘beyond the ordinary’ stories - both direct-to-consumer and through partnerships. With a focus on sports, culture and lifestyle content, Red Bull Media House offers a wide range of premium media products across TV, mobile, digital, audio, and print. Red Bull Media House produces and licenses a broad selection of global live broadcast events, compelling and inspirational local storytelling with original short and long-form programming as well as feature films from around the world.