Joanne Lim-Barratt

Joanne Lim-Barratt is an accomplished marketing professional with a rich background in digital content strategy and communications. Currently serving as the Senior Digital Content Marketing Manager at Rentokil Initial since January 2023, Joanne leads the content strategy for the group's digital channels. Joanne has held various roles within Rentokil Initial from 2012 to 2022, including Digital Content Manager and Creative Services Manager, where responsibilities included overseeing a team of content specialists and supporting brand and marketing communications. Prior experience includes positions at Nokia Siemens Networks as Channels Marketing Communications Executive and at amc asia as Creative Copywriter, where Joanne developed integrated marketing strategies for renowned clients. Joanne began a career in marketing as an Arts Account Executive at the DesignSingapore Council, managing the Singapore Design Festival. Joanne holds a Bachelor of Arts (HONS) in Theatre Arts from LASALLE College of the Arts.