REPLAY
Alice Burattelli has extensive work experience in the fashion industry, primarily in the field of kids fashion design. Alice started their career as a Fashion Design intern at Elio Fiorucci in 2008 and later worked at Bebidesign srl as a Trainee. Alice then gained experience at Groupe Zannier as an Assistant Stylist in the Kids Floriane and Jean-Paul Gaultier departments. Alice also worked as a Collaborator in the Styling Office at Gabriella dell' Acqua and as a Fashion Designer at Gimel S.r.l, where they were involved in all stages of product development and attended the Pitti Bimbo conference. Alice joined Aletta as a Kids Fashion Designer, specializing in newborn, baby, and junior clothing. Alice then worked at Gucci as a Kids Fashion Designer for several years, focusing on Baby and Junior collections, particularly in the Knitwear and Jersey departments. Alice later joined Benetton Group as a Kids Fashion Coordinator in the Baby Department and is currently employed as the Head Designer for Replay & Sons, a position they assumed in October 2018.
From 2006 to 2008, Alice Burattelli attended IED ModaLab - Istituto Europeo Design where they obtained a diploma in Fashion Design. Their field of study primarily focused on fashion trends.
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REPLAY
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Established in 1981, Fashion Box S.p.A. is now one of the leading international companies in the denim sector. The Italian Group which is based in Asolo (Treviso) creates, promotes and distributes men’s, women’s and children’s casual wear, accessories and footwear. It trades under the brands REPLAY, REPLAY&SONS, WE ARE REPLAY. The company’s mission has always been to excel in its innovative style, characteristic Italian design and superior quality of its products; the skill and expertise gained in the production of denim, in particular, is a special, unique asset to the Group. The Group operates in all European markets, the Middle East, Asia, America and Africa with products sold in over 50 nations. The Replay single-brand stores are 120. Multi-brand point of sales are around 3’000. REPLAY takes its name from the concept of “re-making”, “re-creating” and “re-elaborating”, which appealed to its founder Claudio Buziol when he saw the word come up on his TV screen during a football match. This iconic brand has developed and evolved along this theme since its debut, taking the best of the past and giving it a contemporary twist. REPLAY is the Italian denim and smart casual-wear brand that brings all over the world its authentic and contemporary style.