Peter Vallance

Peter Vallance currently serves as the Vice President and General Manager for Blackburn & Quietkat at Revelyst since November 2024. Previously, Peter held several key positions at Cannondale from November 2013 to December 2024, including Global Vice President of Product, where responsibilities encompassed product strategy and execution for a portfolio generating approximately $450 million in annual revenue. During this tenure, Peter also managed sports marketing initiatives with a budget exceeding $7 million and contributed significantly to the turnaround of the E-mobility business. Prior to Cannondale, Peter held roles in marketing and product management at Cycling Sports Group and Rocky Mountain Bicycles. Peter holds a Certificate in Leadership from Columbia Business School and a BA in Economics from the University of Victoria.