RightWave
Rajarshi Roy is a Senior MarTech Consultant at RightWave, specializing in marketing automation with a focus on Marketo. Responsibilities include managing email campaigns featuring personalized content, coordinating webinars, and generating various analytical reports for quarterly business reviews. Prior experience includes serving as a Project Intern at West Bengal State Electricity Distribution Company Limited, where tasks involved analyzing transformer distribution and transmission through substation surveys. Rajarshi Roy holds a Bachelor of Technology in Electrical Engineering from St. Thomas' College of Engineering & Technology and is currently pursuing further education at the Indian Institute of Management Visakhapatnam.
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RightWave
RightWave's Marketing Automation as a Service™ (MaaS) solution provides B2B companies the ability to have quick and successful marketing automation adoption without traditional lengthy and complex implementations, time-consuming hiring and training of marketing operations personnel and added consulting costs. A robust and feature rich solution that offers fast and easy implementation, simple pricing and full CRM integration. From powerful multi-channel marketing to lead quality management to solid reporting and analysis, a marketing automation solution that truly delivers. The company provides services for popular marketing automation products including Marketo, Eloqua, and others. Customers without a marketing platform can use the system that RightWave has developed.