Leslie Sechrest

Leslie Sechrest has a diverse work experience in marketing and public relations. Leslie started their career as a Public Relations Intern at M-Squared Public Relations in 2012, where they managed PR activities for Four Seasons Hotel Atlanta and secured national coverage for the hotel. Leslie also generated new revenue by arranging a partnership with an airbrush tanning company and managed social media accounts.

In 2013, Leslie worked as a Digital Media Coordinator at MSLGROUP, where they researched and identified influencers for blogger outreach programs and created editorial templates for bloggers. Leslie also evaluated posts for message pull-through and compiled performance reports.

Later in 2013, Leslie joined Butin Integrated Communications as a Digital Media Coordinator. In this role, they managed social media communities for several clients and developed editorial calendars across various social platforms. Leslie also advanced community engagement through contests, promotions, brand partnerships, and advertising.

From 2013 to 2015, Leslie worked as a Digital Marketing Specialist at Contact At Once!, a LivePerson Company. Leslie was responsible for managing all aspects of the marketing automation platform, including implementation, nurture programs, email campaigns, lead scoring, automation processes, reporting, email compliance, and database maintenance. Through content marketing and advertising optimization, they achieved a 218% increase in conversions. Additionally, they collaborated with cross-functional teams and sales stakeholders to develop marketing assets for product launches.

In 2015, Leslie joined Dodge Communications as a Marketing Automation Consultant. Leslie provided expertise in marketing automation and managed various automation tools for clients until 2017.

Most recently, Leslie served as a Sr. Marketing Manager at Riskonnect, Inc., starting in 2017. Details about their responsibilities in this role are not provided.

Leslie Sechrest earned a Bachelor's Degree in Public Relations, Advertising, and Applied Communication from The University of Georgia between 2009 and 2013. Prior to that, Leslie attended Milton High School from 2005 to 2009. In addition to their formal education, Leslie obtained certification as a Salesforce Certified Pardot Consultant from Salesforce in July 2015.