Lesley Semel

Lesley Semel, MBA, is an experienced professional in digital media and content strategy, currently serving as Senior Manager of Content and Social Media at RiverSpring Living since January 2022. In this role, Lesley directs content strategy for multiple senior living communities across various platforms and collaborates with corporate communications leadership to ensure messaging consistency. Prior to this position, Lesley worked at Mercy University, advancing from Digital Media Account Manager to Social Media Manager, where responsibilities included organizing targeted digital campaigns and managing organic social media promotions. Lesley's earlier roles include internships in social media marketing and journalism, laying a solid foundation in content creation and audience engagement. Lesley holds an MBA in Data Analytics from Mercy University and a B.A. in Journalism from the State University of New York at Oswego.