Roots Management Group
Christine Bachman has extensive experience in content marketing, public relations, and corporate communications. Christine is currently working as the Content Marketing and Public Relations Director at Roots Management Group. Prior to this, they freelanced for various clients in their own company, Christine Bachman and Associates, where they worked on strategic communications projects, generated media placements, and wrote press releases and pitches. Christine also had roles as the Director of Content and Communications at Propelled Brands and the Director of Public Relations and Corporate Communications at Dickey's Barbecue Restaurants, Inc. Earlier in their career, they served as the Director of Marketing and Public Relations at Bentley's Pet Stuff and worked as a Corporate Communications and Public Relations Specialist at PlanItPR.
Christine Bachman holds a Bachelor's degree in Broadcast Journalism from Columbia College Chicago. Additionally, they obtained a certification in Crisis Communications from Tunheim in February 2022.
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Roots Management Group
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Rooted in positive transformation, Roots Management Group (Roots) is dedicated to bettering the lives of our residents, community managers, and employees, and increasing the availability of best-in-class housing options that everyday people can afford. Our journey began with a vision to create positive change by providing comfortable and safe low-income housing while generating long-term value for our investors. Today, we have evolved into an integrated manufactured housing community (MHC) investment platform and management company, spearheading transformation in the industry. Established in 2017, with demonstrated unwavering commitment to community development, capital improvements, and meticulous management practices. We live by these core values: R-Rally Together as One O-Overcome & Deliver O-Ownership for All T-Trusted to Transform E-Empower Growth D-Dedicated to Bettering Lives By focusing on these core principles, we not only enhance the quality of life for our residents but also foster thriving communities that benefit all stakeholders involved. These core values paired with our diverse expertise and strategic partnerships create a unique and powerful combination that empowers us to transform communities and lives. At Roots, we possess the capabilities to consider the acquisition of any available properties, ensuring we can make a positive impact in communities nationwide. Our mission is to revitalize dilapidated communities across the United States, providing affordable, safe, and clean housing for American families. Through our acquisition, investment, and operational strategies, we work tirelessly to transform these communities into thriving and inclusive environments. We are proud to be part of a transformational journey that combines financial success with social responsibility. At Roots Management Group, we are dedicated to creating a future where affordable housing is accessible to all, and where communities can flourish. Join us in our mission!