Palashi Pandya

Palashi Pandya is a skilled web business analyst with extensive experience in utilizing analytics tools such as Adobe Analytics and Adobe Target to provide insights and drive improvements in conversion rates and revenue generation. With a background in e-commerce analysis, digital marketing, and data analysis at various companies, including Dwell Retail Ltd and Fresh Egg, Palashi has developed key performance indicator reporting systems and conducted thorough analyses across digital marketing channels. An educational foundation in Information Technology for E-commerce and Computer Science complements expertise in SEO and online marketing. Current self-employment status since February 2014 reflects a commitment to delivering actionable insights to senior management and online teams.