Rotana
Nadya Scherbakova has extensive work experience in sales and marketing, with a focus on the hospitality industry. Their most recent position was as the Director of Sales & Marketing at Rotana, where they were responsible for developing and implementing marketing strategies, conducting market research and analysis, building client relationships, and organizing various events. Prior to that, they worked as the Director of Regional Sales Office at Concorde Hotels & Resorts, Director of Sales & Marketing at Banyan Tree Hotels & Resorts, and Client Service Representative / Accountant at Salans. Nadya also has experience in logistics coordination and project management from their previous roles at Rothschild, Russian Travel Centre/BSI London branch, ATH London Office, Andrews Consulting Moscow / ATH, and IRO Travel / Unifest.
Nadya Scherbakova earned a Bachelor's degree in Engineering from Bauman Moscow State Technical University in 1996. Nadya later pursued and completed a Master's degree in Accounting and Finance from the Academy of National Economy under the Government of the Russian Federation between 2004 and 2007.
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Rotana
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Since its inception, Rotana has grown to be the region’s largest hospitality management company, and a brand that is widely recognized and admired. Rotana currently manages a portfolio of over 68 properties throughout the Middle East, Africa, Eastern Europe, and Turkey offering a wide range of services and products through its 5 sub-brands; Rotana Hotels & Resorts for the 4 and 5-star properties, Arjaan Hotel Apartments for the long term stays, Rayhaan Hotels & Resorts, Rotana’s alcohol-free 4 and 5-star properties, Centro Hotels, a 3 star plus affordable lifestyle brand and The Residences by Rotana, the latest brand developed for guests that are looking for a permanent home.