Rotana
Tom Simms has a diverse work experience spanning multiple industries. Tom started their career as a Sound Engineer working freelance from 2003 to 2008. Following that, they worked as a Client Service Executive at Miracle Branding from 2008 to 2010. In 2010, they held the position of Senior Account Executive at both ASDA'A Burson Marsteller and JWT. From 2012 to 2015, they served as a Strategic Planner and Account Manager at Gulf Marcom, developing marketing strategies and conducting market research for high-end clients. Their most recent role was with Rotana Hotel Management Corporation PJSC, where they held the positions of Cluster Director of Marketing and Communications from 2015 to 2019, and then Director of Marketing and Communications from November 2019 onwards.
Tom Simms attended the University of the West of England from 1999 to 2000, where they studied Design. Tom also attended Bath Spa University, but no specific dates or degrees are provided for this education. Tom focused on Commercial Music during their time at Bath Spa University.
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Rotana
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Since its inception, Rotana has grown to be the region’s largest hospitality management company, and a brand that is widely recognized and admired. Rotana currently manages a portfolio of over 68 properties throughout the Middle East, Africa, Eastern Europe, and Turkey offering a wide range of services and products through its 5 sub-brands; Rotana Hotels & Resorts for the 4 and 5-star properties, Arjaan Hotel Apartments for the long term stays, Rayhaan Hotels & Resorts, Rotana’s alcohol-free 4 and 5-star properties, Centro Hotels, a 3 star plus affordable lifestyle brand and The Residences by Rotana, the latest brand developed for guests that are looking for a permanent home.